TY  - BOOK
T1  - Branded
A1  - Williams, Gareth 1966-
LA  - English
PP  - London
PB  - V%A Publications
YR  - 2000
UL  - https://tuklas.up.edu.ph/Record/UP-99796217604099177
OP  - 95
CN  - HD 69 B7 W56
SN  - 1851773258
KW  - Brand  name products.
KW  - Brand choice.
KW  - Consumer behavior.
ER  -