TY - BOOK T1 - Marketing management an Asian perspective A2 - Kotler, Philip LA - English PP - Cainta, Rizal PB - JEMMA YR - 1996 UL - https://tuklas.up.edu.ph/Record/UP-99796217604083440 OP - 1055 NO - Reprint of the same ed. published by Prentice Hall. CN - HF 5415.13 M345a KW - Marketing : Management. KW - Marketing. ER -