Sun Tzu strategies for marketing 12 essential principles for winning the war for customers

Bibliographic Details
Main Author:	Michaelson, Gerald A.
Other Authors:	Michaelson, Steven
Format:	Book
Language:	English
Published:	New York McGraw-Hill c2004.
Subjects:	Sunzi > 6th cent. B.C. > Sunzi bing fa. Marketing.