Hoyer, W. D., & MacInnis, D. J. (1997). Consumer behavior. Houghton Mifflin.
Citación estilo ChicagoHoyer, Wayne D., and Deborah J. MacInnis. Consumer Behavior. Boston: Houghton Mifflin, 1997.
Cita MLAHoyer, Wayne D., and Deborah J. MacInnis. Consumer Behavior. Houghton Mifflin, 1997.
Warning: These citations may not always be 100% accurate.