APA (7th ed.) Citation

Vandermerwe, S., & Lovelock, C. (1994). Competing through services: Strategy and implementation. Prentice-Hall.

Chicago Style (17th ed.) Citation

Vandermerwe, Sandra, and Christopher Lovelock. Competing Through Services: Strategy and Implementation. New York: Prentice-Hall, 1994.

MLA (9th ed.) Citation

Vandermerwe, Sandra, and Christopher Lovelock. Competing Through Services: Strategy and Implementation. Prentice-Hall, 1994.