APA (7th ed.) Citation

Lancaster, K. M. (1989). Strategic media planning. NTC Business Books.

Chicago Style (17th ed.) Citation

Lancaster, Kent M. Strategic Media Planning. Lincolnwood, Ill., USA: NTC Business Books, 1989.

MLA (9th ed.) Citation

Lancaster, Kent M. Strategic Media Planning. NTC Business Books, 1989.

Warning: These citations may not always be 100% accurate.