Environmental marketing strategies, practice, theory, and research

Podrobná bibliografie
Další autoři:	Mintu-Wimsatt, Alma T., Polonsky, Michael J.
Médium:	Kniha
Jazyk:	English
Vydáno:	New York Haworth Press c1995.
Edice:	Haworth marketing resources
Témata:	Green marketing. Product management > Environmental aspects. Social responsibility of business.