APA (7th ed.) Citation

Ehrenberg, A. S. C., & Pyatt, F. G. (1971). Consumer behaviour: Selected readings. Penguin Books.

Chicago Style (17th ed.) Citation

Ehrenberg, A. S. C., and F. G. Pyatt. Consumer Behaviour: Selected Readings. [Harmondsworth, Eng.]: Penguin Books, 1971.

MLA (9th ed.) Citation

Ehrenberg, A. S. C., and F. G. Pyatt. Consumer Behaviour: Selected Readings. Penguin Books, 1971.