TY - BOOK T1 - Electronic media management A1 - Pringle, Peter K. A2 - Starr,Michael F. 1940- A2 - McCavitt,William E. 1932- LA - English PP - Boston PB - Focal Press YR - 1995 ED - 3rd ed. UL - https://tuklas.up.edu.ph/Record/UP-99796217603067854 OP - 425 CN - HE 8689.6 P75 1995 SN - 0240801997 KW - Television stations : Management. KW - Radio stations : Management. KW - Broadcasting : Management. ER -