Product Development & Management Association, Belliveau, P., Griffin, A., & Somermeyer, S. (2004). The PDMA toolbook 2 for new product development. Wiley.
Chicago Style (17th ed.) CitationProduct Development & Management Association, Paul Belliveau, Abbie Griffin, and Stephen Somermeyer. The PDMA Toolbook 2 for New Product Development. New York: Wiley, 2004.
MLA (9th ed.) CitationProduct Development & Management Association, et al. The PDMA Toolbook 2 for New Product Development. Wiley, 2004.
Warning: These citations may not always be 100% accurate.