The radio & television commercial

Detalles Bibliográficos
Autor principal:	Book, Albert C.
Otros Autores:	Brady, Frank R., Cary, Norman D., Tannenbaum, Stanley I.
Formato:	Libro
Lenguaje:	English
Publicado:	Lincolnwood, Ill. NTC Business Books c1996.
Edición:	3rd ed.
Materias:	Broadcast advertising > United States. Radio advertising > United States. Television advertising > United States.