The adman in the parlor magazines and the gendering of consumer culture, 1880s to 1910s - Garvey, Ellen Gruber (New York Oxford University Press, 1996)
Includes bibliographical references (p. 187-220) and index.
Keywords: American fiction -- History and criticism. -- 19th century; Advertising, Magazine -- History. -- United States; American fiction -- History and criticism. -- 20th century; Books and reading -- History. -- United States; Literature and society -- History. -- United States; Periodicals, Publishing of -- Economic aspects -- United States; Popular literature -- History and criticism. -- United States; Short stories -- Publishing -- History -- 19th century. -- United States; Short stories, American -- History and criticism; Women consumers -- Attitudes. -- United States