Style de citation APA (7e éd.)

Ries, A., & Ries, L. (2002). The 22 immutable laws of branding: How to build a product or service into a world-class brand ([2nd ed.].). Harper Collins.

Style de citation Chicago (17e éd.)

Ries, Al, et Laura Ries. The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-class Brand. [2nd ed.]. New York: Harper Collins, 2002.

Style de citation MLA (9e éd.)

Ries, Al, et Laura Ries. The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-class Brand. [2nd ed.]. Harper Collins, 2002.