Marketing revolution! the radical new approach to transforming the business, the brand & the bottom line

Marketing revolution! the radical new approach to transforming the business, the brand & the bottom line

Detalhes bibliográficos
Autores corporativos: International Busineess Machines Corporation, Chartered Institute of Marketing
Outros Autores: Gamble, Paul R.
Formato: Livro
Idioma:English
Publicado em: London Kogan Page c2005.
Assuntos:
Marketing > Management.
Product management.