Marketing revolution! the radical new approach to transforming the business, the brand & the bottom line

Marketing revolution! the radical new approach to transforming the business, the brand & the bottom line

Bibliographische Detailangaben
Körperschaften: International Busineess Machines Corporation, Chartered Institute of Marketing
Weitere Verfasser: Gamble, Paul R.
Format: Buch
Sprache:English
Veröffentlicht: London Kogan Page c2005.
Schlagworte:
Marketing > Management.
Product management.