Basic marketing a global managerial approach

Basic marketing a global managerial approach

Pokaži sve verzije (9)
Bibliografski detalji
Glavni autor: Cannon, Joseph P.
Daljnji autori: Perreault, William D., McCarthy, E. Jerome (Edmund Jerome)
Format: Knjiga
Jezik:English
Izdano: Boston McGraw-Hill/Irwin c2008.
Izdanje:16th ed.
Teme:
Marketing management.