Crafting and executing strategy the quest for competitive advantage : concepts and cases

Bibliografske podrobnosti
Glavni avtor:	Thompson, Arthur A. 1940-
Drugi avtorji:	Strickland, A. J. (Alonzo J.), Gamble, John E.
Format:	Knjiga
Jezik:	English
Izdano:	Boston McGraw-Hill/Irwin c2007.
Izdaja:	15th ed.
Teme:	Strategic planning. Business planning.