Kellogg on strategy concepts, tools, and frameworks for practitioners

Kellogg on strategy concepts, tools, and frameworks for practitioners

Detalhes bibliográficos
Autor principal: Dranove, David
Outros Autores: Marciano, Sonia
Formato: Livro
Idioma:English
Publicado em: Hoboken, N.J. Wiley c2005.
Assuntos:
Strategic planning.
Strategic planning > Case studies.
Industrial management.