Churchill, G. A., & Iacobucci, D. (2005). Marketing research: Methodological foundations (9th ed.). Thomas/South-Western.
Chicago Style (17th ed.) CitationChurchill, Gilbert A., and Dawn Iacobucci. Marketing Research: Methodological Foundations. 9th ed. Australia: Thomas/South-Western, 2005.
MLA (9th ed.) CitationChurchill, Gilbert A., and Dawn Iacobucci. Marketing Research: Methodological Foundations. 9th ed. Thomas/South-Western, 2005.
Warning: These citations may not always be 100% accurate.