International marketing

Bibliographic Details
Main Author: Backhaus, Klaus
Other Authors: Buschken, Joachim, Voeth, Markus, Bloch, Brian
Resource Type: Book
Language:English
Published: Houndmills, Basingstoke, Hants. Palgrave Macmillan c2005.
Subjects:
Description
Physical Description:466 p.
ISBN:0333963881