APA način citiranja (7. izdanje)

Smith, D., & Fletcher, J. (2004). The art & science of enterpreting market research evidence. Wiley.

Čikaški stil citiranja (17. izdanje)

Smith, D.V.L, i J.H Fletcher. The Art & Science of Enterpreting Market Research Evidence. West Sussex, Eng: Wiley, 2004.

MLA način citiranja (9. izdanje)

Smith, D.V.L, i J.H Fletcher. The Art & Science of Enterpreting Market Research Evidence. Wiley, 2004.