APA (7th ed.) Citation

Gutierrez, B. P. B. (2004). Cases on marketing management in the Philippine setting: Teaching notes accompanying .. University of the Philippines Press.

Chicago Style (17th ed.) Citation

Gutierrez, Ben Paul B. Cases on Marketing Management in the Philippine Setting: Teaching Notes Accompanying .. Diliman, Quezon City: University of the Philippines Press, 2004.

MLA (9th ed.) Citation

Gutierrez, Ben Paul B. Cases on Marketing Management in the Philippine Setting: Teaching Notes Accompanying .. University of the Philippines Press, 2004.