Brand driven the route to integrated branding through great leadership

Brand driven the route to integrated branding through great leadership

Bibliografiska uppgifter
Huvudupphovsman: LePla, F. Joseph
Övriga upphovsmän: Davis, Susan V., Parker, Lynn M.
Materialtyp: Bok
Språk:English
Publicerad: London Kogan Page c2003.
Ämnen:
Brand name products > Management.
Leadership.