Brand driven the route to integrated branding through great leadership

Brand driven the route to integrated branding through great leadership

Библиографические подробности
Главный автор: LePla, F. Joseph
Другие авторы: Davis, Susan V., Parker, Lynn M.
Формат: ‌
Язык:English
Опубликовано: London Kogan Page c2003.
Предметы:
Brand name products > Management.
Leadership.