APA način citiranja (7. izdanje)

Malhotra, N. K. (2002). Basic marketing research: Applications to contemporary issues. Prentice-Hall.

Čikaški stil citiranja (17. izdanje)

Malhotra, Naresh K. Basic Marketing Research: Applications to Contemporary Issues. Upper Saddle River, N.J: Prentice-Hall, 2002.

MLA način citiranja (9. izdanje)

Malhotra, Naresh K. Basic Marketing Research: Applications to Contemporary Issues. Prentice-Hall, 2002.