Roe, M. M. (1998). Marketing professional services: Winning new business in the professional services sector. Butterworth Heinemann.
Citação do estilo Chicago (17ª ed.)Roe, Michael M. Marketing Professional Services: Winning New Business in the Professional Services Sector. Oxford: Butterworth Heinemann, 1998.
Citação MLA (9ª ed.)Roe, Michael M. Marketing Professional Services: Winning New Business in the Professional Services Sector. Butterworth Heinemann, 1998.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.