Keegan, W. J., & Green, M. C. (2000). Global marketing (2nd ed.). Prentice-Hall.
Lua i Stíl Chicago (17ú heag.)Keegan, Warren J., agus Mark C. Green. Global Marketing. 2nd ed. Upper Saddle River, N.J: Prentice-Hall, 2000.
Lua MLA (9ú heag.)Keegan, Warren J., agus Mark C. Green. Global Marketing. 2nd ed. Prentice-Hall, 2000.
Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.