APA (7th ed.) Citation

Jerrard, B. (1999). Managing new product innovation: Proceedings of the Confernece of the Design Research Society. Taylor and Francis Ltd.

Chicago Style (17th ed.) Citation

Jerrard, Bob. Managing New Product Innovation: Proceedings of the Confernece of the Design Research Society. London: Taylor and Francis Ltd, 1999.

MLA (9th ed.) Citation

Jerrard, Bob. Managing New Product Innovation: Proceedings of the Confernece of the Design Research Society. Taylor and Francis Ltd, 1999.