APA (7th ed.) Citation

Clarke, D. G. (1987). Marketing analysis and decision making: Text and cases with Lotus 123. Scientific Press.

Chicago Style (17th ed.) Citation

Clarke, Darral G. Marketing Analysis and Decision Making: Text and Cases with Lotus 123. Redwood City, CA: Scientific Press, 1987.

MLA (9th ed.) Citation

Clarke, Darral G. Marketing Analysis and Decision Making: Text and Cases with Lotus 123. Scientific Press, 1987.