APA (7. basım) Alıntı

Lilien, G. L. (1999). New product and brand management: Marketing engineering applications. Addison-Wesley.

Chicago Style (17. basım) Atıf

Lilien, Gary L. New Product and Brand Management: Marketing Engineering Applications. Reading, Mass: Addison-Wesley, 1999.

MLA (9th ed.) Atıf

Lilien, Gary L. New Product and Brand Management: Marketing Engineering Applications. Addison-Wesley, 1999.