Citazione Stile APA (7a Edizione)

Wells, W., Burnett, J., & Moriarty, S. E. (1998). Advertising: Principles & practice (Fourth edition.). Prentice-Hall.

Citazione stile Chigago Style (17a edizione)

Wells, William, John Burnett, e Sandra E. Moriarty. Advertising: Principles & Practice. Fourth edition. Upper Saddle River, N.J: Prentice-Hall, 1998.

Citatione MLA (9a ed.)

Wells, William, et al. Advertising: Principles & Practice. Fourth edition. Prentice-Hall, 1998.