Knox, S., & Maklan, S. (1998). Competing on value: Bridging the gap between brand and customer value. Financial Times/Pitman Pub.
Chicago (17e ed.) BronvermeldingKnox, Simon, en Stan Maklan. Competing on Value: Bridging the Gap Between Brand and Customer Value. London: Financial Times/Pitman Pub, 1998.
MLA (9e ed.) BronvermeldingKnox, Simon, en Stan Maklan. Competing on Value: Bridging the Gap Between Brand and Customer Value. Financial Times/Pitman Pub, 1998.
Let op: Deze citaties zijn niet altijd 100% accuraat.