Citazione Stile APA (7a Edizione)

Knox, S., & Maklan, S. (1998). Competing on value: Bridging the gap between brand and customer value. Financial Times/Pitman Pub.

Citazione stile Chigago Style (17a edizione)

Knox, Simon, e Stan Maklan. Competing on Value: Bridging the Gap Between Brand and Customer Value. London: Financial Times/Pitman Pub, 1998.

Citatione MLA (9a ed.)

Knox, Simon, e Stan Maklan. Competing on Value: Bridging the Gap Between Brand and Customer Value. Financial Times/Pitman Pub, 1998.