The strategy and tactics of pricing a guide to profitable decision making

The strategy and tactics of pricing a guide to profitable decision making

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Bibliografiske detaljer
Hovedforfatter: Nagle, Thomas T. 1951-
Andre forfattere: Holden, Reed K.
Format: Bog
Sprog:English
Udgivet: Englewood Cliffs, N.J. Prentice-Hall c1995.
Udgivelse:2nd ed.
Fag:
Pricing.
Marketing > Decision making.