Cases in direct marketing

Cases in direct marketing

Detalles Bibliográficos
Autor Principal: Brown, Herbert E.
Outros autores: Buskirk, Bruce D., Saunders, Paula M.
Formato: Libro
Idioma:English
Publicado: Lincolnwood, IL, USA NTC Business Books c1996.
Edición:2nd ed.
Subjects:
Direct marketing > Case studies.
Advertising, Direct-mail > Case studies.
Export marketing > Case studies.
Internet marketing > Case studies.
Marketing > Case studies.