Cases in direct marketing

Detaylı Bibliyografya
Yazar:	Brown, Herbert E.
Diğer Yazarlar:	Buskirk, Bruce D., Saunders, Paula M.
Materyal Türü:	Kitap
Dil:	English
Baskı/Yayın Bilgisi:	Lincolnwood, IL, USA NTC Business Books c1996.
Edisyon:	2nd ed.
Konular:	Direct marketing > Case studies. Advertising, Direct-mail > Case studies. Export marketing > Case studies. Internet marketing > Case studies. Marketing > Case studies.