American Marketing Association & Heilbrunn, J. (1995). Marketing encyclopedia: Issues and trends shaping the future. American Marketing Association.
Citazione stile Chigago Style (17a edizione)American Marketing Association e Jeffrey Heilbrunn. Marketing Encyclopedia: Issues and Trends Shaping the Future. Chicago: American Marketing Association, 1995.
Citatione MLA (9a ed.)American Marketing Association e Jeffrey Heilbrunn. Marketing Encyclopedia: Issues and Trends Shaping the Future. American Marketing Association, 1995.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.