00000cam a22000004a 4500 UP-99796217602547915 Buklod 20230503092542.0 m |o d | ta 080209s1995 nyu r |000 u|eng d 047101320X (iLib)UPD-00000137641 eng DMLUC HF 5415 T4846 Thomas, Robert J. New product success stories lessons from leading innovators Robert J. Thomas. New York John Wiley c1995. x, 342 p. ; 25 cm. New directions in business Includes bibliographical references (p. 319-333) and index. New products Management. New products Marketing Forecasting. Success. Thomas, Robert J. 1944-. Book FO Paper UPD DBUS HF 5415 T4846 Book