APA (7th ed.) Citation

Bamossy, G. J., & Costa, J. A. (1995). Marketing in a multicultural world: Ethnicity, nationalism, and cultural identity. SAGE Publications.

Chicago Style (17th ed.) Citation

Bamossy, Gary J., and Janeen Arnold Costa. Marketing in a Multicultural World: Ethnicity, Nationalism, and Cultural Identity. Thousand Oaks, Calif: SAGE Publications, 1995.

MLA (9th ed.) Citation

Bamossy, Gary J., and Janeen Arnold Costa. Marketing in a Multicultural World: Ethnicity, Nationalism, and Cultural Identity. SAGE Publications, 1995.