Wilmshurst, J. (1995). The fundamentals and practice of marketing (3rd ed.). Butterworth-Heinmann.
Chicago Style (17th ed.) CitationWilmshurst, John. The Fundamentals and Practice of Marketing. 3rd ed. Oxford: Butterworth-Heinmann, 1995.
MLA citiranjeWilmshurst, John. The Fundamentals and Practice of Marketing. 3rd ed. Butterworth-Heinmann, 1995.
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