APA (7th ed.) Citation

Wilmshurst, J. (1995). The fundamentals and practice of marketing (3rd ed.). Butterworth-Heinmann.

Chicago Style (17th ed.) Citation

Wilmshurst, John. The Fundamentals and Practice of Marketing. 3rd ed. Oxford: Butterworth-Heinmann, 1995.

MLA (9th ed.) Citation

Wilmshurst, John. The Fundamentals and Practice of Marketing. 3rd ed. Butterworth-Heinmann, 1995.

Warning: These citations may not always be 100% accurate.