APA (7th ed.) Citation

Hartley, R. F. (1992). Marketing mistakes (5th ed.). Wiley.

Chicago Style (17th ed.) Citation

Hartley, Robert F. Marketing Mistakes. 5th ed. New York: Wiley, 1992.

MLA (9th ed.) Citation

Hartley, Robert F. Marketing Mistakes. 5th ed. Wiley, 1992.