Cita APA (7th ed.)

Thomas, R. J. (1993). New product development: Managing and forecasting for strategic success. John Wiley.

Cita Chicago (17th ed.)

Thomas, Robert J. New Product Development: Managing and Forecasting for Strategic Success. New York: John Wiley, 1993.

Cita MLA (9th ed.)

Thomas, Robert J. New Product Development: Managing and Forecasting for Strategic Success. John Wiley, 1993.