Toyne, B., & Walters, P. G. (1993). Global marketing management: A strategic perspective (2nd ed.). Allyn and Bacon.
Cita Chicago (17th ed.)Toyne, Brian, i Peter G.P Walters. Global Marketing Management: A Strategic Perspective. 2nd ed. Boston: Allyn and Bacon, 1993.
Cita MLA (9th ed.)Toyne, Brian, i Peter G.P Walters. Global Marketing Management: A Strategic Perspective. 2nd ed. Allyn and Bacon, 1993.
Atenció: Aquestes cites poden no estar 100% correctes.