APA (7th ed.) Citation

Clark, J. B. (1990). Marketing today: Successes, failures, and turnarounds (2nd ed.). Prentice Hall.

Chicago Style (17th ed.) Citation

Clark, John B. Marketing Today: Successes, Failures, and Turnarounds. 2nd ed. Englewood Cliffs, N.J: Prentice Hall, 1990.

MLA (9th ed.) Citation

Clark, John B. Marketing Today: Successes, Failures, and Turnarounds. 2nd ed. Prentice Hall, 1990.