Which ad pulled best? 50 case histories on how to write and design ads that work

Which ad pulled best? 50 case histories on how to write and design ads that work

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Bibliographic Details
Other Authors: Burton, Philip Ward 1910-, Purvis, Scott C.
Format: Book
Language:English
Published: Lincolnwood, Ill. NTC Business Books c1993.
Edition:7th ed.
Subjects:
Advertising.
Advertising copy > Evaluation.