Integrated marketing communications

Integrated marketing communications

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Manylion Llyfryddiaeth
Prif Awdur: Schultz, Don E.
Awduron Eraill: Lauterborn, Robert F., Tannenbaum, Stanley I.
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Chicago, Ill. NTC Business Books c1993.
Pynciau:
Communication in marketing.