Schiffman, L. G., & Kanuk, L. L. (1991). Consumer behavior: Instructor's manual (4th ed.). Prentice-Hall.
Chicago Style (17th ed.) CitationSchiffman, Loen G., and Leslie Lazar Kanuk. Consumer Behavior: Instructor's Manual. 4th ed. Englewood Cliffs, N.J: Prentice-Hall, 1991.
MLA (9th ed.) CitationSchiffman, Loen G., and Leslie Lazar Kanuk. Consumer Behavior: Instructor's Manual. 4th ed. Prentice-Hall, 1991.
Warning: These citations may not always be 100% accurate.