APA (7th ed.) Citation

Kaynak, E. (1993). The global business: Four key marketing strategies. International Business Press.

Chicago Style (17th ed.) Citation

Kaynak, Erdener. The Global Business: Four Key Marketing Strategies. New York: International Business Press, 1993.

MLA (9th ed.) Citation

Kaynak, Erdener. The Global Business: Four Key Marketing Strategies. International Business Press, 1993.