Cita APA

Stern, L. W., & El-Ansary, A. I. (1992). Marketing channels (4th ed.). Prentice-Hall.

Citación estilo Chicago

Stern, Louis W., and Adel I. El-Ansary. Marketing Channels. 4th ed. Englewood Cliffs, N.J: Prentice-Hall, 1992.

Cita MLA

Stern, Louis W., and Adel I. El-Ansary. Marketing Channels. 4th ed. Prentice-Hall, 1992.