Marketing by matrix 100 practical ways to improve your strategic and tactical marketing

Marketing by matrix 100 practical ways to improve your strategic and tactical marketing

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Manylion Llyfryddiaeth
Prif Awdur: McDonald, Malcolm H.B
Awduron Eraill: Leppard, John W.
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Oxford Butterworth-Heinemann c1992.
Pynciau:
Marketing management.